Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SKH Apps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great game, game gets harder and it drives me mad. Super fun and well worth the buck. 🙈🙉🙊
It is so fun, and that little monkey is so funny! Lol
Really fun, that's one fast monkey! Great hand/eye coordination training. I keep wanting to play just to get higher scores!!!
Mad Monkey, Mad Mad Monkey! Visit us on twitter @MadMonkeyApp Don't let that cute smile fool you! Mad Monkey steals all of your precious items, and...