Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The 24 radar always freezes. Other features are ok
I’ve had this app for years and it’s never given me problems. For the past 6 months, the forecast will only go up to 2-3 hours before it freezes and stops working. I’ve updated every update and have even contacted WECT through Facebook to address the problem. Definitely going to find another news outlet to follow. There’s no reason behind this.
From a visual standpoint, this is MUCH BETTER! I depend on this data daily and the updated app provides all the information I need! Although I don’t care for the ads, however I understand the why behind the reasoning!
The WECT Mobile Weather App includes: * Access to station content specifically for our mobile users * 250 meter radar, the highest resolution a...