Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Corus Media Sales, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Have been using this app for years, but now that chrome cast has been added, Apple TV link no longer works.
Great.
Love having the ability to watch some of my favourite global shows when I want, but the commercials are ear-drum-breaking! Why is such volume necessary?! All this encourages is that I mute my device volume (and therefore don't hear the ad your sponsors are paying you for). Ad volume should be equivalent to show volume; the disparity is ridiculous!
One App's Got It All. The Global TV App is now home to some of the most watched networks in Canada: Global, Home Network, Flavour Network, History, W...