Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗decobike · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is not at all friendly, crashes multiple times , each person has to download (forced download) to get the bike. Sometimes takes 15-20 mins to pick one bike and release..
This is the worst app. I tried with two different emails and it kept telling me that the user was already created, which makes no sense because I never created an account with this. This is the worst app. They should invest more money into making the app actually work, especially since they charge so much for the bike
My family of four used this for transportation in Miami Beach (and a little in Miami, too) during 10 days in December.I felt the price of $35 per user for a month was very reasonable. Most bikes were in decent (not necessarily perfect) shape and the app was accurate in indicating the number of bikes and empty spots at any given station.
The CitiBike program is Miami's bike sharing and rental system. The CitiBike program is intended to provide locals and visitors with an additional tra...