Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Higher Ground Education Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really like this app! It makes the sound of the letters when the letters are touched. It has a section to build words and breaks them down by sound for kids to start learning how to sound out and build words. It also has a free write area for kids to explore building words on their own by sound.
I wish there was a preview option as I would not have paid for this app for my 8 year olds. This is very Montessori like but I think more towards ages 3-6 than 6-8. If you are looking for younger kids, this will be awesome.
The app has kids spell simple words, choosing letters from a list of all the letters in the alphabet. However, it treats vowel diagraphs (two vowels together that make a single sound) as if they were separate letters. These are all listed at the end of the the standard alphabet. So, when a child is asked to spell the word "boy" they can't choose the letters B-O-Y. Instead the have to first choose B then scroll all the way past the end of the normal alphabet list and find OY from a long list of diagraphs (AI, AY, OO, OI, OY, etc.). It might make sense to a linguist, but it's confusing for a child just learning to spell.
"Drawing on the Montessori system, Alpha Writer has been designed to make learning to read and write a joy." - Financial Times The possibilities are...
| Name | Price | Type |
|---|---|---|
| Artist Pack by Marloes DeVries | $0.99 | One-time |
| Artist Pack By Mike Lowery | $0.99 | One-time |