Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cumulus Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love WOKI. Best content. Radio dial set to 98.7 most of the time. The app however makes me want to throw my phone against the wall more than any other provocation. Constantly cutting out at the least nothing. And then I have to listen to a litany of ads to reclaim the programming. God I hate this app.
This app works great. Every time I tap it plays for hours no interference. I listen to Howland Hannity Mark Levin never have a problem thank you 98.7.
Glitches! Glitches! Glitches! Every few minutes will just suddenly stop streaming! Very frustrating!
WOKI is an award winning News Talk radio station in Knoxville, TN with local live show hosts with entertaining and intriguing topics.