Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Newsweek Publishing LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the new Newsweek app and it feels like a major upgrade. The layout is cleaner, the reading experience is smoother, and it’s much easier to find the stories I care about. I especially like that the app brings together breaking news, analysis and different perspectives in one place without feeling cluttered. It feels much more modern and premium than the older app experience. Excited to see where Newsweek takes this next, especially with more personalization and member features.
What in the world is going on with your app? Old pictures from weeks ago. Old content from weeks ago. Are you serious? I used to LOVE Newsweek. Not anymore. I thought, maybe it’s me. Maybe I need to delete the app and download fresh. Puh-leeeeze!!! Same thing as before. You guys better get it together, this is crazy. What happened? Don’t you guys test things before you put it out there? Obviously not. How did this get past the front door? You guys must be maintaining this app with blinders on, I swear. So unprofessional!! It’s as if a child whose baby teeth just fell out is managing this app. You should be ashamed of yourselves. Everybody is talking SO bad about you, don’t you get it? You should change the name to Newscreep!
This new app does not work for me. I have tried restarting my iPad, performing a forced restart and even deleting the app and downloading again. And yet I still cannot access any of the issues. Newsweek needs to fix this problem. Update: I have been using the Newsweek app update (6.0.1) for a few weeks. It still stinks. How can Newsweek say this is an update? It takes a long time for EACH page to load. In the past, an entire issue could be downloaded in the same amount of time it now takes to load one short article. I will not renew my subscription if this problem is not fixed. Another update: I downloaded the latest Newsweek app update (Version 7.0.0) and I must say that I believe you got it right this time. An entire issue can now be downloaded quickly. Thanks for correcting the previous horrible app.
Newsweek gives independent-minded readers the context, clarity and perspective they need to understand the world. The Newsweek app offers a premium,...
| Name | Price | Type |
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| September 5, 2011 | $0.99 | One-time |
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| Newsweek - 1 year | $24.99 | Yearly |
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