Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Learning Games Lab, NM State University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a great idea, but execution is badly in need of improvement. The first few seconds on every level are wasted as the screen is blocked by an unnecessary message. That info should be in the tutorial or even learned by error. There are the levels where the target numbers are too small to read (the font is fuzzy in the numerators of fractions.) The knife is about 500 pts. wide with no indication of where it will cut. Once you cut the eel using the ruler, the scoring shows targets that are off when measured by the ruler provided. The worst mistake is on the last couple levels where a target of 11/2 is displayed as 1/2 - there is no way to know whether the first digit was dropped by programming error or if the target really is 1/2. An educational ap should not have such a gross error.
This is a fun way for kids learning fractions and the number line to practice what they are learning. It's not a particularly deep game, if you'll pardon the pun, so if you're looking for an intense gaming experience, you're better off looking elsewhere. But if you're looking for a fun math-based diversion, or need to practice your number line and fraction ordering skills, this is just the ticket! Nice graphics, fun gameplay, and good production values.
This game is an excellent way to teach the concept of the number line! The levels gradually get more complex, allowing you to completely master the number line. The bonus games are fun, too! Overall, this game is a great educational tool that is really fun to play, as well.
Throw on your diving helmet, and head into the depths of the sea! Master the number line, including fractions and decimals, while gathering beautiful...