Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wilson's List · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Create and account, confirm and activate. Go to sign in, username/email or password incorrect. Ok….email me a recovery password, no email ever comes. Not in junk, spam or main mail. Mega fart sure was quick to send those first couple of advertisement emails tho!!! Scummy business tactics. Yeah, download the app, create and account and save 30% on your purchase! SCAM SCAM SCAM. I’ll recommend everyone I know NOT give this vendor money. They break the first promise they make and I won’t hold my breath that customer service will rectify and check themselves!
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