Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fairplay Exchange Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Just played 18 with friends, first time in a few years and to make it more spicy we put £10 in and winner takes all. Half of us had no cash (who carries cash these days) so all jumped on FairPlay Exchange and chucked it in the pot. Wow! It worked well. I’m £10 down though but could have been £50 up.
Great idea and makes sure people pay up when they lose (this can sometimes be forgotten with the ‘I’ll pay you when I’ve got cash’) waffle these days, Good for fun competition between friends of the wagers don’t get out of hand and easy to stay in control of as it’s aimed at bets between friends!
This app is fantastic! My mates always try and get out of paying up when they’ve lost a bet and Fairplay is the perfect way to make sure they don’t run away. Really good for tracking stats throughout the year so we can see who has the bragging rights over who. Love how you can have bets on literally anything doesn’t have to just be sports related too.
Fairplay - Let’s Bet On it *NEW* Bet on horse & greyhound markets from around the world with Fairplay Bet with your friends with real money without t...