Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BookFunnel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love having all of my Jillian Dodd books and audiobooks in one place! And if I preorder they upload automatically to the app!
All the books and audios from one of my favorites authors in one same place. I love it
MANAGE YOUR BOOKS Keep your Jillian Dodd library in one place and start reading with just a tap. HOW DOES IT WORK When you buy or receive books from...