Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SUPERSONIC STUDIOS LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The ads made this game look interesting but there isn’t really a game to play! You spend 45-60 seconds to watch an advertisement only to get back into the “game” to choose another option where you have to watch another 45-60 second advertisement. Then you get to make a choice. Let’s say you select to upgrade a vehicle. Once you select it, even though you have enough money to purchase it, you have to “claim” it by watching another advertisement. Do you see what just happened there? You watched 3 minutes of advertisements to make one selection that took half of a second! That game is a waste of your time! Don’t bother! Edit to your response: I completely understand that you need advertising to make improvements. The point you are missing is that is that the game play last less time than the time you aren’t playing the game. It’s not even close! That’s the part you need to fix! You can’t have a game where you make one decision that takes half a second to make and then not play for 3 minutes! Set your program to allow 3 minutes of game play before you get three minutes of non-game play! If I’m not playing your game, I’m not going to sit thru advertising. Just to reiterate, this is not about the advertising, it’s about the amount of game time the players actually play!
This game has great potential. I really like it is some places and I really don’t in others. The good: 1. I like that this isn’t a “don’t crash” kind of game, but encourages growth of the city. That’s cool. 2. I like the traffic patterns 3. I like the idea of merging cars. 4. There is a good feeling of success for time put in. The bad (in my opinion) 1. Soooo many commercials. 2. I really don’t like that I am prompted for a bonus and asked if I would like to watch a commercial to gain it… and if I say no, it seems half the time I am required to watch the commercial anyway. I really don’t like that. 3. Commercials during the actual gameplay take up real estate of the game hiding numbers at times. 4. Once you move to another state nothing carries over. This made me stop playing. The time and effort I put into the first set of levels is completely wasted. Starting from scratch is not something I am interested in. I would much rather see some kind of benefit for how well a person does in level 1 move on to 2. 5. Sometime online bonuses are not honored after watching a video. Seems like a bug, but with all the other commercials a person has to watch, it seems like it’s just another one with no benefit. I really want to continue with this game, but the commercial overload just did me in. Maybe I’ll come back one day. I’d really like to. This is a fun game.
There’s a lot of glitches that makes you have infinite money you have to make $1000 then restart your device and then you’re gonna have $10,000 and then you do the thing again and then it does it again and then you’re going to have $100,000 and then you do it again and then you’re going to have $100,000,000 so that’s a glitch I want you to fix it because everyone’s telling me about it and I don’t know if it’s true and also can you make more levels like more cities because I really want that because I finished it in one week
Draw new roads and let more vehicles pass without creating traffic
| Name | Price | Type |
|---|---|---|
| Booster 3 | $0.99 | One-time |
| Booster 2 | $0.99 | One-time |
| No Ads | $2.99 | One-time |
| Coins + Booster + Vehicles | $4.99 | One-time |
| No Ads + Coins | $4.99 | One-time |
| Construction Boost | $5.99 | One-time |
| Construction Boost | $6.99 | One-time |
| No Ads + Coins + Boosters | $9.99 | One-time |
| Coins + Boosters + Vehicles | $9.99 | One-time |
| Traffic Madness | $10.99 | One-time |