Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗TheCityWideGroup · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
By far the worst building management software I’ve ever seen. A lot of bugs for thermostat and enabling unit key, outdated UI, fobs take 2-3 seconds to actually unlock building access, captures unnecessary data such as your location, unables you to install your own smart thermostat and stuck with an app that hardly works.
Lots of features in a clean well designed UI.
THE STREET-TO-SUITE SMART BUILDING APP Citylink's easy-to-use mobile app enables seamless integration between your connected lifestyle and your prop...