Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The CNCT App · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App keeps getting better with more features — great way to meet people and know about events to make new connections. Has been helpful at work ~getting things done on the Hill takes a village~ as well as finding people to fill roles! Thanks CNCT!
If you want to make friends or professional connections, this app makes it 10x easier. Love it.
Even not being from the Hill this app is incredible as far as being able to request to meet quickly and make new connections! Highly recommend
The networking app for Congress. The Capitol CNCT App is a social and professional networking app for Congressional staffers centered around events, g...