Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗QUOKKA Learning Games and Puzzles for Toddlers and Kids · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this game last night while hanging out with some friends and ended up playing for 4 hours! It’s a game you can play with friends and family at any time! All you need is your phone and some drinks. 100% recommend! Download it and give it a try!!
This is a perfect game to enjoy with friends if you want to laugh and have a good time! Highly recommend!!!
Great game, played this before going to the bar and it was a blast. Highly recommend it!
The hilarious card game loved by thousands is now a mobile app! Take the laughter with you on the go and play anywhere! Let the fun times roll as yo...