Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bluewolf Technology Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great
The audio ad for this app suggests that it will measure a person’s blood pressure that that is not the case I had to pay for the app only to find out that it doesn’t do what I was looking for anyway. It does measure your heart rate, but there are a lot of apps in online that do that. Again, I was looking for an app that could measure your blood pressure and the audio advertisement for this app showed that if you put it on your wrist it will measure your blood pressure and it does not do that!
What a ridiculous app that want you to pay for something that you haven’t even used yet How come Am Igoing to pay for something that I don’t know if it works or not? This is the worst app
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