Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Premium Series Club · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Requiring the user to open an account to select favorite players and receive notifications is not optimal. What I really object to is my account information is made available to Ticketmaster. Just to favorite some players?! Ridiculous!
This is easily the worst sporting event app I’ve ever come across! So frustrating!!!!
It shouldn’t take this many clicks to switch between mens and womens singles scores. You need to go back to main page, switch between Toronto and Montreal, then go back to scores page, then switch from courts to brackets, then select singles. Also I understand you folks have to pay the bills, but don’t have your ads block actual scores
The official app of the National Bank Open presented by Rogers keeps you connected to all the tennis action in Toronto and Montreal. Stay up to date...