Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗50000 Leagues · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Plays in landscape but only 1 side. Playing this game I constantly hit the volume and power buttons. Turning the phone around would solve the problem but the game doesn’t allow that. Also ads are excessive and play simultaneously as the game. When the ad is done it leaves you in place where you die instantly. Come on devs. These are easy fixes.
Achoo! Time for an adventure! Sneezeman's protective penthouse biosphere has been compromised and he needs your help to escape the many dangers of Pla...