Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Brief Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great app. Really helpful interaction checker that’s easy to use and way faster than flipping pages in the book. Love that vet students get use it for free, and definitely think I’ll subscribe after school. Only complaint is that I wish I could highlight sentences in the monographs like I can in the physical copy of plumbs. The notes are ok, but don’t replace a good ole highlighter.
I use this app daily; I cannot imagine going back to paper. You get everything continuously updated with the latest information, and it’s right at your fingertips. It’s so easy to use, and easy to find what you’re looking for whether it’s dosage, drug interactions, anything- even common/accepted off label use is included.
The most used veterinary app on my phone… maybe the most used app, period. I reference this everyday and it’s WELL worth the annual subscription. Thank you so much for compiling all the useful drug info in one place with clear headings and easy access/searching! I recommend this app to all new vets I meet - it’s a must have!
Welcome to Standards of Care, the veterinary clinical decision support tool from the team behind Plumb’s and Clinician’s Brief, with Plumb’s built in....