Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Volker Koch · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is one of my best app purchases. I find myself using this quite often. Every single one of my contacts has an image. It was very easy to do, quite fun for some of them ;)
I was manually saving, cropping and setting the profile photo for companies for years. It helps with going through my messages, but it was a pain to setup. This app is so quick. I’ve set 20+ contact photos in the time it would have taken me to set one the old way.
I work with lots of young adults whose contact info I need to keep track of. For years, I’ve added their name to address book, and then googled away trying to find a matching picture. This app is perfect for someone like me since it automates the process. I love that it identifies the photoless contacts for me. (It’s annoying that on the iPhone’s native address book, photos aren’t displayed in the index.) I also like that it autoloads the person’s name and offers options for websites likely to have pictures. It lets me click on a picture to download or take a full screen shot. It’s so nice being able to put the photo straight into contacts without having to go through the photos app. (Only negative - sometimes when I scroll through images, it interprets my tap to scroll as a selection of a photo. ) I have a few people with popular names, so a search by only first and last doesn’t narrow it down enough. The app offers to in pull some other info from their card, like: state and company. I haven’t gotten to one where I needed it yet, but hopefully it grabs nicknames too. Thanks to the developer for creating this. So helpful!!
Contact pictures can be enjoyed in various apps (Mail, Messages, Phone, FaceTime and Contacts). They look great in widgets, too. And you can see the f...