Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jeff Dayton · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Such a great way to instantly recommend movies and shows to people you think would enjoy them!
Love this App.. makes it so easy to keep track of shows/books/articles you want to see .. love the list feature! !!
I love this app. I was constantly searching through my old imessages to find movie and tv show recommendations from my friends. This organizes them all in one place. Brilliant
Our friends often recommend great stuff, so why not have an app to keep track of it all? TV shows, movies, books, songs, podcasts, articles, anything...