Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗First Federal Savings and Loan Association of Delta · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Give the option to manually capture the check image everytime - right off the bat. Half the time it doesn’t work and you have to keep messing with it for 30 seconds before it lets you manually capture.
Not as user friendly as old system. I hate it.
I prefer this app to the old. I had to follow instructions to re-enroll as a new user (to their credit the bank tried several different means to communicate this requirement) but once that was done everything works fine.
Simply Mobile mobile banking app by FirstFedDelta, located in northwest Ohio. With our Simply Mobile app you are free to bank anywhere at any time. Ta...