Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stefan Roobol · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was looking for a simple Pilates app. This is simple, but, it doesn’t give you any instructions while you are working out. No instructions on when to breathe or which body part you should feel pulling or which body part to try to stay planted. I’m 75 and I need the reminders so I can get the full benefits of the exercise and not strain or hurt myself because I did it wrong. Yes, it’s only $1.99../but had I known ahead of time they just showed the starting position of the exercise…I would not have purchased it.
Pilates is a form of exercise that focuses on balance, posture, strength and flexibility. It's suitable for people of all ages and fitness levels. On...
| Name | Price | Type |
|---|---|---|
| Remove Ads | $0.99 | One-time |
| Create Workouts | $0.99 | One-time |
| Challenge for Beginners | $1.99 | One-time |
| Get Toned Abs | $1.99 | One-time |
| Lose Weight in 30 Days | $1.99 | One-time |
| Pilates for Legs & Butt | $1.99 | One-time |
| 30 Day Pilates Challenge | $1.99 | One-time |
| Ultimate Workout Challenge | $2.99 | One-time |
| All Challenges | $4.99 | One-time |
| Full Bundle | $6.99 | One-time |