Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Samantha Roobol · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Simple yet efficient. Love the way it’s set up with beeps and changes. Very thought out.
I didn’t realize how important it is to have sounds. Without it, you have to stay glued to your phone. It’s really hard to do the exercises AND stare at your phone for the countdown timer. The “vibrate” option only works for when the exercise starts, not stops. Also, it would be nice to have an optional explanation of how to do the movement properly. If you don’t already know how to do them, this is not the app for you.
This app has great potential. There are, however, several flaws. -There is no sound. No music, no voice to say the next exercise or how to perform it. Not even a beep to let you know when to begin or end. -The rest time is supposed to be adjustable, yet when I change it to less than 30 seconds, it always remains at 30 seconds. -During each rest, the screen shows what the next exercise is. There is a glitch that it will say which side an exercise is to be done on one rest early. So if the next exercise is half downs, it may say left side, when side leg raises is next after half downs.
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