Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Red Roof, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First I want to say this App is terrible it don’t show when you checked in or out anymore and the points are not showing or if you cancels. How can you even keep up with anything if it’s not in the App we need to see as well what’s going on. Have to look in my emails all the times to keep count of the dates I checked in, it’s very confusing not being able to see it on the app. How would we know if we really getting our points from you all . I know I have more points staying a week in the hotel. You can tell us anything about our reward points. Then I get a story saying I used two emails. I’ve been using the same email since I have started using the app. If I don’t get my points I will be reporting this app as a fraud and scammer into letting people think they are getting free nights to stay and earn points. All my points should come on the same email I’ve been using . I like the hotel but I will not be getting scammed to stay somewhere.
App still running very, VERY slow and I NEED my points to process faster than SEVEN days?!! It has NEVER been a problem to call directly after check-out and have a HUMAN physically push my points through. I’m houseless on Disability with a LOT of health issues and I rely on my POINTS for my FREE NIGHT so I can REST. However today, three persons at Guest Services are unable to process my points. So I EMAIL and get a response basically saying “Oops sorry we can’t GUARANTEE that we can Process them, we only did in the past “as a COURTESY” and it will take between 24 hours and SEVEN days to process!” WHAT THE CRAP IS THAT??? Guess I will be taking my $71 per night somewhere else then because I cannot wait SEVEN days for ELECTRONIC POINTS TO BE PROCESSED. That is RIDICULOUS. I have given this motel TWENTY THREE THOUSAND dollars this YEAR and you can’t process my points to give me a sick day off? UNFRICKINBELIEVABLE. SERIOUSLY SOO WRONG. Nobody cares about brand loyalty anymore. I guess I need to take my loyalty elsewhere.
Seems I’m having the same issues several other people have recently commented about: not pulling up member profile, no cards on file saved or available for room booking, not able to complete a reservation through the App. It had worked OK before, but recently, it has stopped working and doesn’t pull up any accurate info or allow for a mobile booking through the App. Such a shame as it was convenient to make reservations while traveling for work.
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