Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HiuKim Yuen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When I go to open the app it gives me a screen saying “Online board games by mattle online” but it isn’t showing fully and won’t load past that screen. I’m tried restarting the app and nothing is working. There is nothing to tap or swipe
I went looking for an Azul app and this is all I could find. It’s true to the game, but looks terrible — like it was made on an old Windows computer. Everything is too tiny. I have small hands and my little fingers even had trouble touching the tiles I wanted and the correct arrow to choose which pattern row I wanted to put the tiles on. The turn indicators are too subtle too; they’re just this small gray dot in the corner of the cards. I’m at least glad to have found this app so I can get some Azul practice in, but I wish it looked a lot better (even if that meant I had to pay for it).
I recently bought the board game, but have been struggling with understanding the complicated rules. This app helped me understand some of the gameplay that was confusing me. The online head-to-head feature is nice, but I haven’t had a chance to try it. I with it were a little easier to play just against the computer (you currently have to start an online game with all cpu players except yourself, which is a little strange)
This mobile game is inspired by game mechanics of the popular boardgame Azul, with addition of our ideas and designs. Internet is required. Features...