Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Vimeo, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just downloaded this today, Sunday, July 16, 2023. It’s un bearingly hot. Second day of 110 temps. So I decided to do some video work. Used Final Cut Pro for iPad for a mountain biking GoPro movie and it came out well, using a tutorial to get me started. I have subscribed to VImeo for a while, using various softwares that came with action cameras or native software. I was eager to try Vimeo’s creative suite. The app seems to have nearly everything covered, except it doesn’t support LANDSCAPE MODE!!!! I use my iPad with the Magic Keyboard, stand and use it almost all the time in landscape position. It’s the 12 in iPad Pro 5th gen. It’s not really comfortable in the landscape position; it’s cumbersome in the portrait position. So I guess i am left using the Vimeo web interface and avoiding the app which rushed me along until I shut the door.
I submitted a request for a refund on June 1st after being charged the $260 for the pro account. I reached out and they said the could do it. So I waited the amount of business days (3-5), but still didn’t see the refund. I was told they did it and to reach out to my bank (this was June 9th), they “assured me”. My bank confirmed it wasn’t there on their end. So I communicate back and forth out June 11th, 14th, 16th…still being told it wasn’t an issue on their end (on the 16th they sent it to a “specialist team member”. I filed a dispute against them with my bank so I could get the funds back. THEN FINALLY, JULY 21st, they reach out to say “I’m sorry for the inconvenience here, we checked our gateway and can confirm that the refund attempt failed.” The request for my refund happened on July 22nd, I had to reach out again on the 26th and was told on the 27th that the refund was approved but not processed. So I had to keep messaging to beg to get the money back, which I finally did today on July 27th. I know this is detailed, but I literally had to reach out and receive 7 different responses telling me over and over again that they did the refund and to contact my bank. It’s just sad that you have to jump through loop holes like this with such a big company. Get it together, you should have it together. I have overdraft fees bc of this.
I’m not sure where to start nice app but a lot of things are for pay. Not enough options for free, but the free trial for 7 days does apply for a test drive . I prefer using my own home made video I already can get from other apps for right now . For those who don’t have other apps that do cost money this would be good one to get . I feel they could have more options . Also why is it taking so long to make a video with the free templates your adds are constantly going off which is getting annoying asking me to sign up . I would do less of this on the app. Other then that still learning this app.
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| Name | Price | Type |
|---|---|---|
| Powerful Video Editing Tools (Monthly) | $6.99 | Monthly |
| Vimeo Pro Monthly | $9.99 | Monthly |
| Powerful Video Editing Tools (Monthly) | $11.99 | Monthly |
| Vimeo Pro Monthly | $14.99 | Monthly |
| Vimeo Pro Monthly | $24.99 | Monthly |
| Vimeo Pro Monthly | $24.99 | Monthly |
| Video Ad Maker with Branding (Monthly) | $24.99 | Monthly |
| Vimeo Pro Monthly | $24.99 | Monthly |
| Video Ad Maker with Branding (Annual) | $59.99 | Yearly |
| Vimeo Business (Monthly) | $59.99 | Monthly |