Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Maxime Tant · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like the concept of the games and the way the app if lasi out. My difficulty was with the lack of clear and comprehensive instructions. For instance I was playing a word game and getting very frustrated at my inability to go from one word to the next. Then I realized that I was hitting ENTER after each answer and the game had already logged my answer and moved onWhat I needed to do was just keep continually typing and letting the gaame itself deterine if the spelling was right or wrong and moving me to the next chcallenge. But a few tweaks and it'd he a winner!
The English in the instructions/menu screens is incorrect grammar. The answers to the questions are incorrect. This app will make you dumber.
Worst app, and you get 3 days trial, not stated from the begining before your dowload the app.
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