Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗East Park Donuts and Coffee Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If I want to order a 6-pack or a dozen, there is no way to indicate how many of each donut type I want. It also automatically charges extra for specialty donuts even within the allowed limit for the pack size. Edit: The extra charge has been fixed, but there is still no way to choose which donuts go in a 6-pack or dozen and there is very little space to make notes
It is advertised on the East Park website that you get $5 off your first order, however it’s actually $5 off your second order. Only after I checked out with my first order in the app, did I receive a notification on the home screen to redeem a coupon. When I pressed redeem now, my shopping cart opened up and I saw “$5 off first order” in the top left corner. Please correct this error, so that the coupon is applicable to the first order OR just say, earn a $5 coupon AFTER your first order OR just add a promo code feature to the app and issue out a promo code for newly registered users. With that said, at least ordering a single donut wasn’t difficult. I can’t speak for bigger orders. And kudos to you on striking out and creating your own app. I hope it improves!
Tired multiple times with different email address never got a verification code
Mobile ordering just got easier. With the East Park Donuts & Coffee app, you can now mobile order ahead and skip the line. Use the app to mobile order...