Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KismetDating · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Instead of an easy way to say when I was born you decided to put a Calendar that you cannot select the date you can only scroll backwards starting from today. Five minutes in I wasn’t even halfway to the early 2000’s. I immediately deleted the app who knows might’ve been good, but if the set up takes an hour to only select your birthdate on I’m out.
This is an amazing concept. Being able to find your mate through real astrological science is so refreshing and real. I’ve been fascinated by Vedic for a long time and now this app has brought it to reality. Thank you!
Kismet is an amazing idea executed very well. The approach of using astrology to match people is novel, and I believe is exactly what is missing in other dating apps which are purely based on random suggestions and swiping. Kismet is far more real, and connects me with people who are more likely to be compatible. Great app!
For thousands of years, millions of people have trusted the ancient Vedic science of astrology for matchmaking by using date, time, and place of birth...