Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Scott Mason · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think everyone should try this application. There will be no regrets because it has so many interesting features. Everyone wants more friends, right?
This app has helped me to meet new people and share experiences Ive been missing out on. The support is amazing and I'd recommend to my single friends. I love using this app in my spare time because its so easy to talk to people near me or start up a conversation.
So I downloaded the app to see what’s up but before I can use the log in portal, it redirects to a shady dating website that has nothing to do with the app itself, doesn’t even share the same name. Very sketchy, especially since at first you see the log in for the app before it changes. I won’t be using the app till that’s fixed, I recommend you don’t either.
Local Pickups-talk to everyone in the app! It’s never been so easy to reach out to local women or talk to single women. In case you feel there’s not e...