Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Silicon Valley Bank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Overall the app is good. My main issue with the app is if I’m listening to music and open the SVB app, it pauses the music. It’s the only app I have that does this.
Well, I used to love working with SVB, now they’ve complicated 2-factor authentication by REQUIRING biometric ID on the phone, which I think is unreliable and I don’t use. There is no work-around. Am looking into other options as we’re just starting up a NewCo and if we’re going g to change banks, now is the time. This is really disappointing as so much about SVB is better than other banking options.
It drives me crazy, won’t stay logged in for even a few hours. The app itself is fine, nothing special but adequately functional. Would be much less annoying if I didn’t have to redo the three part login that my password manager doesn’t work with every time I opened it.
SVB Go is digital banking, evolved. Designed specifically for how founders run their businesses as opposed to how banks operate. SVB Go enables fou...