Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Big Potato Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
i like the game. I’ve had no problems so far. i haven’t made it to the 40th level where apparently (according to my friends), you have to pay to continue playing. my friends also say that if you try to pay, it doesn’t actually let you pay and it just makes you keep paying for basically nothing. as another option, there is a version where you use cards and paper and you play with other people and it’s basically the same thing except for the fact that you can’t play it on the go. I like the card version better because it doesn’t lag and glitch and you don’t have to pay to continue paying. I prefer the other option over the online game because the online one is only fun while it lasts.
So much fun but I get an “error” when I try to purchase the full pack😞
Nowhere is it mentioned that after the first 40 levels you are required to spend money to keep playing. This is referred to as a “Bait and Switch”, a manipulative tactic where the owner offers very cheap or free goods/services then suddenly attempts to manipulate the consumer into purchasing/purchasing more expensive goods or services once their guard is down. It’s a sinister plot of offering people something then destroying the expectations they created with something not at all desirable once they gained support. Predatory people don’t deserve money or any downloads whatsoever. Deleted the app immediately after finishing 40 levels. If they were upfront about needing to spend money to play, I might have spent the money to play the game but manipulative predatory people will never get my money
Set sail and get ready to conquer the Land of Linkee! Introducing the new and improved Linkee app! Based on the UK’s favourite trivia board game, get...
| Name | Price | Type |
|---|---|---|
| 300 Coins | $0.99 | One-time |
| 800 Coins | $1.99 | One-time |
| Unlock full single player game | $2.99 | One-time |
| 1500 Coins | $2.99 | One-time |