TruFit

Cape & Bay · iOS

TruFit

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

TruFit screenshot 1TruFit screenshot 2TruFit screenshot 3TruFit screenshot 4TruFit screenshot 5TruFit screenshot 6TruFit screenshot 7TruFit screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does TruFit Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
1.5 ★(328)

Rating Distribution

1.5
★★☆☆☆
328 reviews
5
83%
4
5%
3
2%
2
0%
1
10%

Top Countries

🇺🇸 US🇲🇽 MX🇦🇺 AU
Reviews (3)▼
★☆☆☆☆ownership7775/11/2023
Check out the planet fitness app - well this is the opposite of the pf app

I used to be at planet fitness, pf, and their app was so user friendly and up to date. Showing you when the gym is full and empty status bars, showing you when you checked in, and you could even keep track of your workout time. Any membership issues you could fix right on the app. TruFit, although I like their equipment better and I would argue that it’s better, their customer service and app lacks severely. People give pf crap but I have to say their service, app, & cleanliness can’t be beat. Hopefully TruFit updates soon but it looks like they don’t even respond to reviews, where is the #ownership

★☆☆☆☆Jelissa R.7/4/2022
Not enough features in the app

It’s hours include being able to view all the times you checked into the gym when you check into the gym. Should be able to link your other apps with this one like fitbits, apple watches and garmin. Customers like to have an all in one stop shop. Also, gym hours should be coinciding with current upto date upto the minute on here so customers don’t waste their gas going to a gym that is closing in 10 minutes once they arrived. Putting a piece a paper in the entrance door / desk or google maps isn’t suffice. This app is so lost in ancient times. It needs to be worked on and updated with todays times and needs of its customers.

★☆☆☆☆njsgal5/1/2022
Needs a lot of work

It’s basically something for a barcode; I thought I’d at least get a plastic one to take a picture of, but instead I have to take a screenshot. You have to log in every time you open it to get the barcode. I still have memberships with other gyms (24 hour gyms) and each of them have all information relative to my account appearing or accessible thru the apps. I am shocked that my contract and payment information is NOT visible to me thru the app and I can’t change my payment method myself. I have to physically go into the gym and have someone do it for me, hopefully correctly. The app does NOT show when I’ve been to the gym or when payment has been made. There is nothing to indicate how busy the gym is and what the peak hours are so I can pick a different time to go. There is also NO indicator of what amenities are available at each gym. If I want to pay for the higher tier, which facility has all of the amenities? Better asked would be, what amenities are at each facility? The one I attend has one amenity I don’t use and it’s not worth going up to the next price level for. If classes are offered at the location I attend I’d have to go in person the find out, it’s not happening in the app. Also, kilometers are great if you’re running them, not when it’s on the maps for locations of the gyms closest to you.

Version History (12)▼
3.4.29/14/2021
3.4.17/9/2021
3.45/19/2021
3.0.14/7/2021
3.0.06/29/2020
1.9.010/8/2019
1.0.78/22/2019
1.0.67/5/2019
1.0.56/20/2019
1.0.36/13/2019
Available In (102 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS
Supported Languages (1)▼
English
App Details▼

The official app of TruFit Athletic Clubs. Download the app today to find TruFit locations near you, view class schedules, scan your barcode to enter,...

iOS App ID
1456378872
Content Rating
4+
Min OS
11.0
Size
44.1 MB
Publisher
Cape & Bay