Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Giftful LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have a chronic habit of feeling like I need to save every single thing that I’d like to potentially purchase one day. For the longest time, I always used Word documents or Excel spreadsheets, which quickly became impractical and annoying. Then Giftful entered my life. Now, instead of needing to grab my laptop to add something to one of my various spreadsheets, I can quickly save whatever it is directly from my browser to Giftful. It’s beautiful. With that being said, there are a few things that I really wish would be added. However, that absolutely doesn’t change my 5 star rating after having spoken with the Giftful team. I previously sent the team a question, and not only did I get a prompt, helpful response, they also asked for my personal opinion about what they should do regarding some update. The team stated that they were actually working on a separate update that would directly solve the question I had, so obviously the Giftful team is in progress of making this app even better. Again, couldn’t recommend Giftful enough and am unbelievably thankful for all the time they’ve saved me!
BEST APP EVER! So like if it’s almost your birthday or Christmas get this app! You could put so much things on it! But I hate that you have to sign in, it takes so long but this app is amazing! You could put whatever thing you want! And instead of your family guessing what to get you and you don’t like it well it will be over when you get this app! And parents if your wondering you just click the button claim and you get it for them so you don’t have to worry about if someone’s giving them the same thing. And of course you can’t see what your getting for your holiday but this app is soooooooo addictive and we’re so close to getting 5 star review so get this app and tell us what it is. THIS APP IS APPROPRIATE FOR KIDS!!!!! And get this NO ADDS. Ps whatever I CAPITAL is IMPORTANT! So give this app a try and give this a review and trust me you will LOVE THIS APP. Try this app. Give it a try. Give is a guess. TRY IT
Just downloaded, really enjoying the app so far. Pretty straightforward to use, share lists, add items manually & with links, etc. Being able to “claim” gifts without the recipient seeing was my core reason for downloading and this works great. My one gripe thus far is that, when pasting a link from a website, probably 65% of the time the app auto fills with completely incorrect photo options. For instance, on a whiskey website with the whiskey bottle front and center, a huge photo, the app auto selects a photo of a dress (assuming from an ad?) and a completely different whiskey shown elsewhere on the page as a “related item” as my “photo options” for the gift. So I have to manually take, crop, and upload a screenshot for the photo to be correct. I think some sort of relative photo size qualifier/filter would be helpful for the app to more accurately auto select the right photos from the web page, as the item in question will almost always be the largest photo on the page.
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