UFB Direct®

Axos Bank · iOS

UFB Direct®

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

UFB Direct® screenshot 1UFB Direct® screenshot 2UFB Direct® screenshot 3UFB Direct® screenshot 4UFB Direct® screenshot 5UFB Direct® screenshot 6UFB Direct® screenshot 7UFB Direct® screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does UFB Direct® Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.8 ★(19,885)

Rating Distribution

4.8
★★★★★
19,885 reviews
5
1%
4
0%
3
1%
2
9%
1
88%

Top Countries

🇺🇸 US🇨🇦 CA🇬🇧 GB
Reviews (3)▼
★★★★☆PoniesRBest6/14/2025
great apy

i only have a savings account with UFB and i love the apy. Its an easy app to use and its easy to link my other bank accounts to it. I don’t use it to view my other accounts really as this is only for my savings, but its convenient if you were to use that feature…seeing it all in one place despite it being spread out. The only thing I would say needs improvement is speed. It tends to be slow to load up once you open it and log in, sometimes it takes a minute and sometimes I have to close and reopen it a couple times, but otherwise it’s fine. Transfers into this bank account take about a week, but transfers out of it are very quick which i love. All in all I’m very happy with this bank and I like the app. Wish the apy hadnt gone down from what it was when i first opened the account, but it’s still pretty good in comparison to what else is out there.

★☆☆☆☆mjm.0011/21/2024
Non starter

The app starts with a cryptic error about needing to re-register. I have no idea what it’s talking about. The only options are to fix it or login. “We are unable to find an account with that criteria.” Update: The developer thinks I’m their secretary, and has no interest in fixing their app. UFB would like to paste from iTunes. “We are unable to find an account with that criteria.” This page has an error. You might just need to refresh it. Error in $A.getCallback() [Error during LWC component connect phase: [Can't find variable: HTMLEmbedElement]] Failing descriptor: {ltng:outApp} This page has an error. You might just need to refresh it. Error in $A.getCallback() [Error during LWC component connect phase: [Can't find variable: HTMLEmbedElement]] Failing descriptor: {ltng:outApp} This page has an error. You might just need to refresh it. Error in $A.getCallback() [Error during LWC component connect phase: [Can't find variable: HTMLEmbedElement]] Failing descriptor: {ltng:outApp}

★★★★★Kat_A8846/29/2023
Confused with bad reviews

We’ve had an account with UFB for about 5 months now and I have nothing but good things to say about them. We started with APY of 4.15, setting the account was super easy, finding the account took almost no effort because everything was working smoothly. Once we saw that the rate went up to 5% all it took was to text their customers service and they changed our rate for us. Easy as that. I seriously don’t understand all these people complaining because for us the experience has been nothing but amazing.

Version History (85)▼
5.5.5048/21/2026
5.4.68/4/2026
5.4.56/16/2026
5.3.73/23/2026
5.2.42/26/2026
5.0.91/22/2026
4.1.511/17/2025
4.1.210/20/2025
4.0.328/14/2025
3.15.43/31/2025
Available In (115 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (3)▼
EnglishFrenchSpanish
App Details▼

UFB Direct delivers smart personal and business finance on the go. Bank, borrow, and plan on your terms. Link and manage accounts. Track savings. Acc...

iOS App ID
1448396485
Content Rating
4+
Min OS
12.2
Size
217.3 MB
Publisher
Axos Bank
US