Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗DiBella’s Old Fashioned Submarines, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Went to order, had item in cart and checked out and it said something about an update then was asked for multiple OTPs and then after reentering my info was taken back to the homepage. Unsure if order was placed. After checking saw that it was not ordered, still in cart even though I got forced into this workflow by checking out so I went to check out (again) it defaulted to a scheduled time which I changed to asap but it now insisted on 11:15 time regardless, which was 21 minutes from current time (was 10 minutes before being forced through the workflow and all the new information) my. Got to store and they had it “scheduled” not asap so using the app to get a jump on waiting there was useless. Waited anyway. Poor experience overall. If you are going to update an app do the hard work and get the info copied behind the scenes and spend time on the workflow use cases
First….I couldn’t see any locations. So I deleted app and reinstalled. It appeared that all was well….I created my first sub order and tried to add it to the cart….NOPE, all I got was an error message. Please fix this soon as it WAS a handy and useful tool to order our food.
The new app update they launched has made the ordering process nearly unusable. It would have taken less time to go to the store and order myself in person. Anytime I click on an extra topping or add-on the menus glitch and close so you have to restart the selection process every time. More add-ons are now a sub-option of add-ons and make it miserable to navigate. Trying to checkout as a guest forces you to enter your information only to be taken right back to the menu on completion. During the checkout process the app doesn't support American Express 4-digit security codes and gave me several "unable to place order please try again in a while" errors generically. Once it was placed, the order was marked as delivered inside the app when it wasn't even picked up by the driver yet, leaving me confused. There's absolutely no way to contact them in the app or even contact info available so I had to go on Google to find the store number and call to see if my order was even in the process. Launching new features is great but if they're not tested properly it makes it miserable as a customer. I'd rather just order through Uber or DoorDash directly at this point.
Skip the line and order with the DiBella’s app! It’s the fastest and easiest way to get your favorite subs! With the app, you can order for now or lat...