Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗UNC-TV · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App works like it’s supposed to.
Not as good as it use to be. I used to watch PBS almost exclusively but they have left me for programs that are I’m sure, to attract a younger audience. It is fine to have a diverse audience but don’t forget the older audience that has supported you for 50 years.
Completely lacks a usable schedule of programs on every channel in one display, and it seems I cannot search on a program title to find its scheduled broadcast. Almost bad enough to drive me to commercial tv! Two stars because I love the programming but the app should be zero or one...
PBS North Carolina (formerly UNC-TV) App Description: The PBS North Carolina app allows you to explore and watch PBS North Carolina content on demand...