Castle Pals

Brad Erkkila · iOS

Castle Pals

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Castle Pals screenshot 1Castle Pals screenshot 2Castle Pals screenshot 3Castle Pals screenshot 4Castle Pals screenshot 5Castle Pals screenshot 6Castle Pals screenshot 7Castle Pals screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Castle Pals Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.9 (113)

Rating Distribution

3.9
★★★★
113 reviews
5
17%
4
4%
3
7%
2
11%
1
61%

Top Countries

🇨🇳 CN🇺🇸 US🇸🇦 SA
Reviews (3)
★★★★✋🏻✋🏻✋🏻✋🏻✋🏻10/3/2018
Great game.

This is a great game! I really love how challenging it is. It is beautifully designed, with few glitches. These glitches include the controls being off at some times, and then sometimes while I’m playing as the girl and I punch an enemy, it doesn’t work. These only occasionally cause problems, but other than that it’s a fantastic game. The poor reviews seem to be given by people who are not skilled enough to play the game, so I would not worry too much about them. Great job!

★★★☆☆PuzzyWuzzy7/5/2018
A great game with one major flaw

This is a fantastic game, and it’s well worth the $1.99 to disable ads, but the controls for one of the characters are absolutely dismal. It wasn’t too much of an issue until quite a ways into the game, but the flying function is awful. Rather than holding it down to fly, you have to rapidly press the button to stay afloat, and there are times when you ascend really sluggishly, or it just plain fails and you drop like a stone, often to your death. And since there’s audio feedback in the form of a propeller sound whenever you press it, I know it’s not just a matter of me missing the button. Like I said, this game is great up to a point, but there’s a level in the third act that has such little margin for error that this design flaw completely spoils all of the fun.

★★★★★Devin Frommer6/27/2018
Surprisingly challenging

I figured that this game would be extremely easy. The art style immediately made me think that this would be a more laid back platformer. I definitely wasn’t expecting this. This game is not unfair, and it is a far cry from the types of games that are notoriously difficult, so don’t expect something crazy out of this, but do expect something where you will die a few times per level. The only problem I have is that when you get a checkpoint and die, the gold medal timer goes to 0 seconds and doesn’t change. For some reason this doesn’t allow you to get a gold medal on the level, forcing you to do it all in one go. It is a minor glitch though, and I do enjoy the game otherwise.

Version History (15)
1.2.210/14/2021
1.2.15/2/2021
1.24/24/2021
1.1.103/20/2021
1.1.92/24/2021
1.1.811/28/2020
1.1.711/4/2020
1.1.65/11/2020
1.1.54/15/2020
1.1.412/4/2019
Available In (115 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

One night, Kylee and Owen stumbled upon creepy Castle Pookapick and decide to uncover its secrets! Nothing could possibly go wrong, could it? Feature...

iOS App ID
1367202607
Content Rating
9+
Min OS
12
Size
38.8 MB
In-App Purchases
Yes
Publisher
Brad Erkkila
Ca

In-App Purchases (1)

NamePriceType
Remove Adverts$1.99One-time