Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lex & Terry Online LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is riddled with constant buffering which leads to more ads. You will listen to whatever ads they have queued up and then when it buffers you’ll have to listen to them all over again, missing content from the segment. I’ve been using their app ever since “it’s gotten so much better with updates” but it hasn’t. Their website worked for about an hour and then it just started sounding like it was being fast forwarded. Why can’t you just separate each segment and individually upload them? I’m sure you can still litter each segment with ads; it’ll be a much better experience for the listeners because they could just go back exactly where they need to
Unfortunately, this app is about 50% ads, 30% dead air, and maybe 20% of the Lex and Terry show. If you’re lucky enough to get the show, don’t pause it unless you want to go through another round of interminable ads. When you’re done trying to listen to the app, you have to completely close the app instead of just stopping it from playing. Otherwise, more ads will start playing the next time you open your phone. Radio must have really fallen by the wayside if the best radio show in the country needs to supplement their income with ads to this degree. And learn how to spell, Dizirf. Why you would review this garbage app if you’re a subscriber? Illogical.
It was awesome on the old app when you could set the alarm so the show would wake you up, those were the good old days
One of the nation's top rated syndicated radio shows for over two decades. Lex and Terry have concocted the perfect mixture of nasty, funny and a litt...