Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Medialice FZE · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m Noah, and I’m a Kik refugee, at first I had high hopes for the app thinking it would be a good alternative, but I was wrong. While the UI being a little clunky can be easily overlooked, the fact that they charge you money to customize your groups is absurd, to have it last more than a day you need to pay money, and it’s not even a big app yet so there’s no real reason to spend money on it for group looks. I was a big group kingpin back on Kik and I loved hosting groups for people to chat in, but apparently that requires money, absolute big brain move. Needs work and a little less greed.
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