Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Edge Construction, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This application doesn’t work, you should be able to see updates of your house, the purchase process, but you can’t really do any of that. The app asks you for your cell phone number and the screen freezes.
It’s super user friendly and easy to see what’s going on with your home. Love having everything in one place!
I downloaded the app and the first thing it does when it loads is it asks me for my phone number. I put in my number and hit save button but nothing happens. It’s not letting me get past that.
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