Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Virgo Development · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is an essential tool for navigating from home to home. It works in tandem with your phones map app (I use Apple Maps) to direct you to the next home you want to see. Much much easier than trying to use the web browser on my phone or even worse follow the red arrow road directional signs 😂
This app blows. I swear I used the app last year and I don't remember it being this bad. The map is terrible and you can't tell from looking at the markers which house is which, so you have to go through clicking on each house to figure out which number it is. On top of that there is a glitch in the map that makes it so when you click on the marker, it gives the correct house number but says the house is $500,000... as in, it says EVERY house is $500,000 which obviously isn't right because their profiles give the correct price. The map also jumps around every time you click on a marker which is really annoying and makes it hard to click on markers close together. The last bug I noticed is when you click on a house in the profile section and then click on gallery to view the pictures, when you then hit the back button it should then take you back to the profile, or at least the list of profiles... but no, it takes you to the map for some reason!?? So then you have to click back to the profiles which makes it a pain if you want to look through every single photo gallery. Very rough app.
I want to like this app, I really do, but it is lacking. One of the main annoyances is how fuzzy the pictures of the houses are. And This app takes more time to load between pages then it is necessary. This isn't a big one but it's just sort of a mundane template they use. There is another parade of homes app that is slicker and the template is modern design. Until they fix the fuzzy pictures and modernize the look and speed, to it's potential, this app is only mediocre at best
The St. George Area Parade of Homes showcases the latest in home trends and design. Located in beautiful Southern Utah during the month of February, t...