Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Carter's Retail, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It took me 3 attempts to place an order using a gift card that was given to me for our new baby. I have shopped at Carter’s in store but this was my first experience buying online and I was NOT happy. I entered my gift card information and then placed my order, only to find out that they charged my credit card for the entire amount and did not apply my gift card. So I then had to call customer service to cancel my order so I could place the order again with the gift card. I placed the order again and even made sure the check out screen said my gift card was applied and it did. Boom, credit card once again charged for the full amount, so then I had to call customer service AGAIN so they could cancel the order AGAIN. Then the woman on the phone re-placed the order for me and applied my gift card. Third time is a charm I guess, but man didn’t think it would take me over an hour to place a simple order. Now I have $200+ pending on my credit card for the first two canceled orders that I am told will disappear from my statement…I’m hoping they actually do or I’m going to have to dispute it. Very frustrating!
App is one of the worst for shopping. I’m a mother of two kids and I love shopping online for them. It’s very difficult to go to the store with two young ones. I’ve been a loyal customer to Carter’s since my daughter was born five years ago. Carter has one of the best quality clothes for kids. But I can’t say the same for this app. Ive tried using filter options to choose the size for my kids but it does not work. Even after the filter it still shows items that are not available in the size chosen and sometimes it even shows items that are not available at all. Please fix this issue because it is quite annoying to go through all of the items that are not available to me. Hence, I’ve stopped looking online for their clothes at the moment from Carter’s. I hope this issue gets fixed fast.
I was unable to get all of the items I wanted I store so I decided to purchase the remaining items online. That was a HORRIBLE mistake! I tried twice to pay using PayPal. Both times I received emails from PayPal saying that it was paid. And I received notifications from my banking account that it was charged twice! So my initial thought was that your customer service would be able to help clear this up. Again another huge mistake. I spoke with the first representative and she said she didn’t see any order. She then asked for my credit card information. I willing gave it to resolve this. She then said she had to transfer me to the sales department. I was then transferred to someone else. That person then asked for my card information again. By this point I was past frustrated. I told her what I had been though to place one order. Her reply was something like, “well I don’t see an order on here” and then silence. I told her to forget about. I then got off the phone and went back to the order. I put in my card information and was able to place my order for the third time! This is ridiculous!! I understand you cannot keep all items and sizes in store but it should not be this difficult to place an order. And if my bank account is truly charged three times I will be calling your inefficient customer service again! I hope I NEVER have to deal with your incompetent customer service again!!!!
The Carter's app makes shopping for your little ones easier than ever — with styles from all 5 brands: Carter's®, OshKosh B'gosh®, Skip Hop®, Little P...