Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗IT First Aid Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloaded and tested this many times as I have two young daughters and we were never notified once as guardians. It doesn’t work. I think the substantial tech requirement is beyond these guys. In the freak chance they ever actually need something like this we are better off teaching our kids to dial 000, and the police can track their location anyway. Even better yet not leaving them out alone in weird places without trusted adult supervision.
After 4 years of redevelopment and refinement, Leelou is back finally! The world is about to be significantly safer - thank you Leelou
Loved this app but it appears to be broken. I had 3 confirmed guardians and tried to add 2 new ones. But the app is not sending invitations to new guardians - my friends did not receive any messages from LeeLou or from me. And the confirmed guardians are also in the ‘pending’ list so I don’t know for sure they will be notified in an emergency. Developers please help!
Leelou™ is a Personal Safety on Demand and Companion App that provides ground-breaking information to carers in times of distress. Keep your loved one...