Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Parent Lab Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am a single mother to teenage sons. They do not live with me full time, and one of my goals has been to work towards reuniting with my sons by earning increased parenting time. This app has helped me take meaningful action steps towards that goal. I appreciate the guidance found in pathways, podcasts, and quizzes. I also enjoy journaling and learning new things to become a better parent. Since using this app almost daily, my relationship with each of my sons has continued to improve. Where they once didn’t want to talk to me or see me, I am now communicating more consistently and they seem eager for my upcoming move. Thank you to the content creators of this app for giving me an opportunity to become a better parent for my children. May their children’s children be blessed by the effort we are putting in as a team.
The website has great content and is very insightful. I read a lot of articles and have been subscribed to their monthly newsletter. But the app is very inaccessible with voiceover. I am a blind mom and I use voice over to read the content on my phone. I reached out to their customer support team. They said they are working on making the app accessible which is awesome. But it still wouldn’t allow me to take the courses without going to the inaccessible app. And I couldn’t sign up for their book clubs since the app is really inaccessible. I would love to pay for this app but there’s no point if it’s not accessible to voice over. I really hope they would make this app accessible. I am a member of a big group of blind parents and would love to recommend this app for them. I read most of the reviews and I found out that I was not the only blind parent who wrote about this issue. It has been two years since that parent wrote a review and they still have not done anything. I just wanted to bring this up as a valid concern. Thank you.
This app WILL help reduce potty training anxiety!! I just downloaded it and I am already feeling so much better about potty training. As parents, we’re all filled with anxiety and we’re always trying to do what is best for our children. We put so much pressure on ourselves to be the best we possible can. This app eases all of your anxiety and creates a judgment free space for stressed out parents. Download this app! It is filled with useful info and it is free! !!Update!! I’m excited to share with you all that after downloading and following this app, my daughter is officially potty trained!! I was so worried about potty training and it was really showing with how long it took her to get it down. Using this app lowered my anxiety significantly. Don’t even hesitate to download!!
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