Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zooniverse · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I know you guys have a small team and I really respect the work you’re doing. However, I cannot stress what a bummer it is to be disabled, stuck in bed some days, and log into the app only to be told none of the projects I’m working on are mobile friendly. None of them??? None of the tasks I’m doing involve more than looking at pictures and clicking a couple buttons. If that’s really the case, it seems like this app is still in alpha and doesn’t really have many features built out. Again, I want it to keep improving! It just feels not quite ready for primetime as-is. I also see the last update was about a year ago, so it feels like maybe this project is on hold, or presented too many challenges to adapt for mobile.
I love this app. I use it all the time for several projects. But the app REALLY, REALLY, R E A L L Y needs a dark mode. This is especially true for projects in dealing with Space. The dark images and white backgrounds of the app are very hard on the eyes. It causes noticeable eye fatigue and ghost images in the eye. A dark neutral gray background would be best. If i did not make my self clear... REALLY NEED A DARK MODE. Tack så mycket
This is an app I don’t mind wasting a lot of time on, unlike almost every other in my phone...it is a cool feeling to know that my swiping is helping scientists and researchers somewhere, somehow, advance causes I care about. My only complaint is that sometimes I swipe faster than the projects can load! Thanks zooniverse!
The Zooniverse is the world’s largest and most popular platform for people-powered research. This research is made possible by volunteers—hundreds of...