Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ARC'TERYX Equipment a Division of Amer Sports Canada Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is good… in the sense that it gets the job done with the sole purpose of having customer be able to access the products and checkout without having to access a browser. But the UX/UI and the way the app is set up makes it a bit complicated to navigate. The placement of the buttons on the bottom as well as the menu layouts once clicking on them seems a bit too complicated when trying to navigate from one place to another. Some apps get better with some time but that’s only if the app is something a user goes to everyday. But an app like Arc’teryx where the user/ consumer only accesses it when wanting/ needing to buy something, it’s difficult to get used to with the layout. Would be better to streamline some things like store locator only for browser and keeping the essentials of account, product & help.
The app has all the info I want about weight, durability, sizing, and usage that you would want. It allows you to compare items. Arc’teryx customer service has always been great at helping me figure out which item would be best suited to my body frame and usage. Some of the negative reviews on the items within the app seem odd because “fast and light” is just not going to be as durable as “severe weather.” But they still leave those reviews in there, which I think is great. Seriously though, if you are unsure on whether you want something ultra light or crazy durable, just ask. I’ve been wearing Arc’teryx for over 15 years for mountaineering, trekking, skiing, snowshoeing, and trail running. Two weeks ago was the first time I have run into an issue with one of their items from them, and the app made it incredible easy to start a warranty claim, which was completed in less than a week. I hope one day they will integrate their used and outlet shops within it, but until then, I am very happy. But please bring back the zeta!
in regards to this app and their products. Not only do they think about design and implement into their clothing/gear, but also into the app. I can search, favorite, and look through their catalog with a breeze - it’s not rocket science. This competes with other clothing manufacturers app. Why others are not on an app yet is something that I question still to this day - it’s 2021 y’all. Get with the program! Thank you Arc’teryx for making such great products and a easy use app with no glitches. 👏🏽
Arc’teryx has never been easier to shop. Get ready to adventure with technical gear and clothing you can rely on. Face the elements with iconic equ...