Backcountry - Outdoor Gear

Backcountry.com · iOS

Backcountry - Outdoor Gear

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
Compare appsMy watchlist

01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Backcountry - Outdoor Gear screenshot 1Backcountry - Outdoor Gear screenshot 2Backcountry - Outdoor Gear screenshot 3Backcountry - Outdoor Gear screenshot 4Backcountry - Outdoor Gear screenshot 5Backcountry - Outdoor Gear screenshot 6Backcountry - Outdoor Gear screenshot 7Backcountry - Outdoor Gear screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Backcountry - Outdoor Gear Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.3 ★(1,929)

Rating Distribution

4.3
★★★★☆
1,929 reviews
5
12%
4
4%
3
4%
2
10%
1
71%

Top Countries

🇺🇸 US🇨🇳 CN🇨🇦 CA
Reviews (3)▼
★☆☆☆☆Newduavi5/11/2023
How is this company still in business???

Backcountry is a disaster and I have no idea how this company is staying in business. I ordered a Captain Comfort Deluxe mattress at the beginning of May, 2023 in the 52 x 78 in. size. My order was processed and arrived a few days later, but what was shipped was the 30 x 78 in size. I reached out to Backcountry and they apologized and sent me a return label and told me an exchange was in the mail. A few days later the new mattress showed up and it was another 30 x 78 in configuration. I reached out to Backcountry again and made it very clear in our conversation that I ordered the 52 x 78 size, and their order emails to me SHOW it should be the 52 x 78 size. Another apology from them and a promise that a replacement was on it’s way. Well, the replacement showed up today and guess what… it was a 30 x 78. For those of you keeping score at home that’s now 3 times in a row they have sent the wrong mattress size. I’ve already received a return label from them and will be getting a refund. I can’t imagine ever trying to buy something from these clowns again.

★☆☆☆☆Alex50863/15/2023
Backcountry has changed

I have been a long time customer of Backcountry. They usually have an excellent selection of gear with colors and sizes that are difficult to find or sold out else where. However I recently they have seemed to downgrade their serves. Their app is awful, glitches during checkout, times out and it again selected the wrong address for delivery. Backcountry has stopped sending confirmation emails on orders and even when you go to their account and check YOUR account details, there are none now. Only the cost, the item, and order date are available to view. No address, card used, or anything at all to check for correct information. The shipping they now use is OnTrac, the Spirit Airlines of the shipping world. The “Gearheads” customer service has greatly changed too. Once it was amazing, now you need to try 2 to 4 people to solve the issue. Mostly they “try” to solve the issue and leave the chat on idol so long it kicks you off. After several tries you may get a email forced through their system with details. Shouldn’t be necessary though, but here we are.

★★★★☆TravelinNut3/27/2016
Love Backcountry but the App crashes a bit too often

Backcountry gives a new meaning to customer service. Just because you place your order online or through the App doesn't mean that you shouldn't expect customer service. And with Backcountry they truly deliver! They are truly focused at going the extra mile and getting things right. I love their website and their filtering capabilities make it simple and convenient to find anything your brand, your color and in your size. The App seems to crash quite a bit for me. Luckily - once you log in (please remember to do that first) they remember your cart. But a few times, I've made the mistake of rushing into shopping mode and then the App crashed and my 20 items had disappeared. Great company, great people, great Products, and most of al great service.

Version History (40)▼
4.3.01/15/2024
4.2.83/28/2023
4.2.71/17/2023
4.2.612/7/2022
4.2.511/4/2022
4.2.17/26/2022
4.2.07/5/2022
4.1.05/17/2022
4.0.34/27/2022
4.0.24/7/2022
Available In (103 Countries)▼
🇺🇦 Ukraine🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇱🇦 LA
Supported Languages (1)▼
English
App Details▼

We get people who get outside. There’s something out there that gets your heart pounding. Biking, backpacking, climbing, kayaking, skiing, snowboardi...

iOS App ID
450920999
Content Rating
4+
Min OS
12.0
Size
19.4 MB
Publisher
Backcountry.com
US