Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chimp Innovation Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As fresh as the layout is, moving around all the circles and coordinating is harder than it looks and to me just seems tedious. I like the idea behind it but perhaps if there was a second viewing option, (a layout similar to tinder maybe) then I think I’d be more inclined to spend time on the app. But for now I’ve gone off it.
Really pleased with the updated version of this app! The developers seem to be listening to user’s feature suggestions and have fixed the bugs reported. Also there seem to be a lot more genuine users on here than other apps I’ve tried. Great stuff, keep it up!
For all the advertisements I saw for this app, I had rather high hopes. However, the app was appalling. Nothing loaded! When I tried to load someone's profile it just appeared blank and when I tried to send a message it appeared it wouldn't send when in actual fact I sent it 3 times in a row. Most people have pretty empty profiles as well. Do not get this app. Not been developed enough. Could have great potential but does not work properly.
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